GMBspy

Competitor research on Google Business Profile becomes a one click job with GMBspy, a Chrome extension that reveals the categories behind any listing. It works for a single profile or across the top 20 Google search results, so a user can see which categories the best ranked businesses chose. Categories matter because they are among the strongest local ranking elements and feed Google's knowledge graph, yet the information is hard for most people to find by hand. The extension also surfaces common categories among competitors, which helps when picking the right primary and secondary ones. After installing, users pin the thumbtack icon in the toolbar to open it quickly. It is positioned as a way to learn from competitors who already win in local search, using information that is public but awkward to locate manually.