advertools

A Python library of productivity and analysis tools for online marketing. On the SEO side it includes a customizable crawler built on Scrapy, functions that read robots.txt files, sitemaps and sitemap indexes, and a keyword generator for building SEM campaign keyword lists. It can connect to Google's API to pull search data with several parameters in one call, and also handles log files and text analysis such as n-grams. The tools are meant to help practitioners understand websites, run SEO analysis and create search campaigns, and the technical side spans crawling, indexing, rendering and redirects. A recent release added Claude based SERP analytics. Documentation is hosted on Read the Docs. MIT licensed and free to use. It is aimed at people who work in Python and want repeatable scripts rather than a point-and-click interface.