Free AI SEO Tools

Every tool on this page states a free plan, a free tier or free tools on its own website, with no trial clock attached. The list runs across every category of the directory, from keyword research and content editors to site crawlers, rank trackers, local SEO tools, AI search visibility trackers and open-source GitHub repos, and the cards are ordered by the number of published guides that name each tool.

A free plan can still have limits. Before you build a workflow on one, open the vendor's own pricing page and check what the free tier leaves out: how many projects, keywords, pages or credits it covers, and whether exports, an API or team seats need a paid plan. Tools that let you try their paid plan for a limited time are on the free trial page instead, and a tool can sit on both.

All 384: free plan or free tools

Semrush

Free plan

  • Keyword research
  • Content optimization
  • Technical audits

Ahrefs

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

Frase

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Writesonic

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Otterly.AI

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Technical audits

SEOPress

Free plan

  • Content optimization
  • Writes content with AI
  • Technical audits

Moz Pro

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Technical audits

Scalenut

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

Ubersuggest

Free plan · Free trial

  • Keyword research
  • Technical audits
  • Rank tracking

Rankability

Free plan

  • Keyword research
  • Content optimization
  • Technical audits

Mangools

Free plan

  • Keyword research
  • Content optimization
  • Rank tracking

MozBar

Free plan

  • Content optimization
  • Technical audits
  • Browser extension

SEOquake

Free plan

  • Content optimization
  • Technical audits
  • Backlinks and link building

Dashword

Free plan

  • Keyword research
  • Content optimization
  • Rank tracking

Majestic

Free plan

  • Rank tracking
  • Backlinks and link building
  • API or MCP server

Yoast SEO

Free plan · Free trial

  • Content optimization
  • Writes content with AI
  • Local SEO

SEO.ai

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

LLMrefs

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Technical audits

Serpstat

Free plan · Free trial

  • Keyword research
  • Technical audits
  • Rank tracking

Similarweb

Free plan · Free trial

  • Keyword research
  • Technical audits
  • Rank tracking

Geoptie

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

Page Optimizer Pro

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

SEO Tools

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Koala AI

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

Redirection

Free plan

  • Technical audits
  • API or MCP server

Slim SEO

Free plan

  • Content optimization
  • Technical audits
  • API or MCP server

DataForSEO

Free plan · Free trial

  • Keyword research
  • Backlinks and link building
  • AI search visibility

SEO Minion

Free plan

  • Content optimization
  • Technical audits
  • Browser extension

SEO PowerSuite

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

AccuRanker

Free plan

  • Keyword research
  • Rank tracking
  • AI search visibility

Goodie AI

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Promptwatch

Free plan · Free trial

  • Writes content with AI
  • AI search visibility
  • API or MCP server

Rank Math

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Atomic AGI

Free plan · Free trial

  • Technical audits
  • Backlinks and link building
  • AI search visibility

Glimpse

Free plan

  • Keyword research
  • Browser extension

Indexly

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Small SEO Tools

Free plan

  • Keyword research
  • Writes content with AI
  • Technical audits

Soovle

Free plan

  • Keyword research

Answer Socrates

Free plan

  • Keyword research
  • Writes content with AI
  • Backlinks and link building

Dageno AI

Free plan · Free trial

  • Writes content with AI
  • Technical audits
  • AI search visibility

Gauge

Free plan

  • Keyword research
  • Content optimization
  • Writes content with AI

JetOctopus

Free plan

  • Technical audits
  • AI search visibility
  • API or MCP server

Keyword Hero

Free plan

  • AI search visibility
  • API or MCP server

NeuralText

Free plan · Free trial

  • Keyword research
  • Content optimization
  • Writes content with AI

Wellows

Free plan · Free trial

  • Content optimization
  • Writes content with AI
  • Technical audits

Whitespark

Free plan · Free trial

  • Rank tracking
  • Local SEO

Checkbot

Free plan

  • Technical audits
  • Browser extension

CrawlWP

Free plan

  • Content optimization
  • Technical audits
  • Local SEO

324 more

Free AI SEO Tools by category

The number of listed AI SEO tools confirmed for free plan or free tools on each category page.

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